WoW API: SendAddonMessage

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Sends a message to hidden AddOn channels. Introduced in Patch 1.12.

SendAddonMessage("prefix", "text", "type", "target")

Parameters

prefix: String - Message prefix, can be used as your addon identifier.
text: String - Text to send.
type: String - AddOn channel to send to. Valid types are "PARTY", "RAID", "GUILD", "BATTLEGROUND". As of 2.1, "WHISPER" was also added.
target: String - Used only for "WHISPER" communication - the player to whisper to.

SendAddonMessage( "CTRA", "User Data: XYZ", "RAID" );

Calling this function results in the event CHAT_MSG_ADDON being invoked on:
- <target>'s client if <type> is "WHISPER" or
- all clients in the <type> chat channel, otherwise
Messages sent to "RAID" while in a party will get delivered to "PARTY"
To send to your battleground group, "BATTLEGROUND" must be used
Messages sent to <type> when you are not in the specified community will not be delivered.
The message will not be affected by the player's level of drunkenness.
The tab character ("\t") is used as a delimiter between the prefix and the message text
- because of this, \t can not be used as part of prefix
- The combined length of message and prefix can be at most 254 characters (255th is the tab character used to delimit the two)
- length above 254 will disconnect you.
except NULL (ASCII dec-ID 0) all characters (decimal ID 1-255) are allowed (in opposition to SendChatMessage where many characters are disallowed)
The "WHISPER" mode was added with patch 2.1, as servers will begin to rate throttle regular whispers to alleviate spam problems.
As of 2.1.0 whispers sent cross-server in battlefields will be sent as regular whispers and aren't hidden by the addon channel.